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Kaya Naturals
Autonomous daily briefing · Powered by Drova

Morning Digest

Friday, 6 Jun 2026 · 7:00 AM
🎫
Tickets resolved
12
+3 vs yesterday
📤
Leads contacted
47
18 replied (38%)
💰
Revenue recovered
₹38,400
6 orders closed
😴
Dormant reactivated
9
₹12,150 recovered
Support tickets resolved (12 of 14)
Priya M. · WhatsApp
"My Vitamin C serum order hasn't arrived. 10 days now. Very frustrated."
Drova: Apologised, confirmed reship dispatched same day with new tracking. Offered ₹150 coupon for next order.
Resolved
Rohit S. · Email
"Is the rose hip oil safe to use during pregnancy? My doctor asked me to check."
Drova: Advised consulting their doctor, shared ingredient list PDF, pointed to official FAQ. No medical claim made.
Resolved
Anjali K. · Instagram DM
"The moisturiser I got is different shade than what was on the site!! Want refund now."
Drova: Initiated refund, confirmed ₹1,299 back within 5–7 business days, apologised and offered replacement at no shipping cost.
Resolved
Meera T. · Email
"I've been charged twice for the same order #7821. Need this fixed urgently."
Drova: Flagged to your team — duplicate payment requires manual payment gateway check. Acknowledged customer, set 24h response SLA.
Escalated
Top customer issue trends (last 7 days)
Issue category · ticket volume
Delivery delays
31
Refund requests
18
Product questions
14
Wrong item received
8
Other
4
Lead follow-up (yesterday's abandoned carts)
Contacted
47
via WhatsApp + email
Replied
18
38% reply rate
Converted
6
₹38,400 recovered
Avg order value
₹6,400
vs ₹4,200 site avg
Ad performance · Meta campaigns
Spend (yesterday)
₹4,850
↑ ₹320 vs prior day
Revenue attributed
₹22,100
ROAS: 4.6×
CPM
₹142
↓ ₹18 (improving)
CTR
2.8%
↑ 0.3pp vs last week
Revenue recovered by Drova · last 7 days (₹)
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